BOR new business in two meetings or less — without asking for policies.
WATCH THE 7-MINUTE BOR GROWTH HACK™
THE BOR GROWTH SYSTEM™
BOR new business in two meetings or less — without asking for policies.
WATCH THE 7-MINUTE BOR GROWTH HACK™BOR OR BUST PODCAST
Real conversations about BOR strategy, pipeline growth, and what it actually takes to build a book in commercial insurance.
WATCH THE PODCAST ON YOUTUBE

FEATURED ON
Due Diligence vs. BOR or Bust — watch the live episode
WATCH ON YOUTUBE →"I was able to take my book from just under $600k to the $1M revenue milestone in 2 years."
TREVOR ELLIOTT
HUB
"I dropped the coverage analysis and took my sales process from 60 days to 10 days."
DARYL HENRY
Bitner Henry Insurance Group
"Within the first 7 days, I went from quoting and hoping to winning a $50,000 Revenue BOR in two meetings."
JIMMY BLAIR
Mahoney Group
"I saw a full return on my investment within the first month of working with Nick."
KATIE MILLER
H&H Professional Insurance Associates
"$500k new revenue in 2 years. Closed my first $1M premium deal with the system."
TREY SCALLION
BHC Insurance
"I wrote over $130k revenue in my first 6 months after joining his program."
KODIE YOST
USI
"The BOR Growth System™ completely changed how I approach prospects. I'm closing deals I never thought possible."
TRAVIS WHEAT
Morgan Insurance
"Nick's system gave me a clear, repeatable process. I went from chasing renewals to winning BORs consistently."
SIMON MEJIA
USI
"I applied the two-meeting framework and immediately started converting accounts I'd been working on for months."
BRETT
Cleary Insurance
"The BOR approach changed everything for me. I'm building real relationships and winning accounts the right way."
DANIEL TABB
Houchens Insurance Group

MEET NICK AUBE
Nick Aube is the creator of the BOR Growth System™ — the sales system commercial insurance producers are using to grow their book faster and BOR new business in two meetings or less without asking for policies.
After nearly quitting the industry in 2012, Nick discovered that the BOR wasn't just a letter — it was the most ethical, effective way to win business in commercial insurance. He went all in, refined the process, and built a system around it.
Today, producers across the country are using his system to shorten their sales cycle, stop getting rolled, and grow their book faster.
He's a devoted husband, proud father, and relentless builder. Committed to helping every producer who's tired of the old way find a better one.